Analyzing Facebook posts to deduce mood, interests, education
April 23, 2012 | Source: GeekWire
A newly surfaced Microsoft patent application describes a “user-following engine” that would analyze a user’s posts on Facebook, Twitter and other social media sites to deduce mood, interests, and possibly even the person’s education level and comprehension of specific topics.
Then the system would automatically adjust the search experience and results to better match those characteristics.